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Home / Tips and Tricks / Bank of England works with Snapchat to embed AR animation in new £ 20 banknotes «Next Reality

Bank of England works with Snapchat to embed AR animation in new £ 20 banknotes «Next Reality



Britain officially left the European Union, completed the long and turbulent history of Brexit and put the famous nation on the international stage again.

And while some are wondering what the future for an EU less in the UK, the country will start in 2020 with its typical innovative design meets technology flair via a connection to Snapchat, which includes one of its most important assets: money.

The new £ 20 note (valued at approximately $ 26) that went into circulation this week has been completely redesigned, replacing Queen Elizabeth II's image with the self-portrait of the famous artist JMW Turner.

The new banknote is described as the "Bank of England's safest banknote" Nevertheless, the government decided to advertise the new banknote with augmented reality through the lens of Snapchat.

Image by Adario Strange / Next Reality [19659007] To access the feature, simply open the Snapchat app (iOS and Android) and search for "£ 20 note "to call up the lens. If you then point your smartphone camera at the new banknote with Snapchat, the bill turns into an animated landscape (Turner's" The Fighting Temeraire ") with breathtaking details.

The function seems regional to be blocked, but I was able to use a British VPN and a computer screen of the new banknote.

Using AR to Transform the Appearance of the Currency is a popular trick Google used to put historic women's faces on the U.S. currency back in 2018. Similarly, the Bank of England partnered with Blippar back in 2016 to advertise AR for the country's new £ 5 bill. More recently, Russia has issued 200 and 2000 ruble banknotes that could be converted to AR using a special app. [19659002] By including the vast reach and user base of Snapchat in the mix, the Bank of England has ensured that not only is the public informed about the new currency, but it is likely that an unexpected dose of AR-based art history will receive education in theirs Wallets and purses hidden.

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