Last updated: October 2, 2020 at 4:10 am PST
Amazon Prime Day 2020 and the associated Prime Day offers start on October 13th and last until October 14th. Now is the perfect time to familiarize yourself with Prime Day as a whole. Here we are going to show you what Prime Day is, why Prime Day 2020 was delayed, whether you need to be a Prime member to buy the discounts, and all of the Prime Day early deals that are happening now.
The best deals for today̵
7;s early Prime Day
- – – $ 35was $ 70
- – – $ 60was $ 80
- – – $ 79was $ 100
- – – $ 169was $ 200
- – – $ 219was $ 250
- – – $ 220was $ 270
- – – $ 250was $ 350
- – – 300 dollarswas $ 350
- – – $ 350was $ 400
Amazon launched a series of “early Prime Day deals” ahead of Prime Day 2020. As if that wasn’t enough, there are plenty of non-Prime iPad deals, MacBook deals, and iPhone deals out there too right now. Additional products like AirPods, cheap laptops, Fire TV Sticks, Keurigs, Kindles, and 4K TVs are also available at a discount on Amazon. We’ve cataloged the best Amazon deals happening today below.
When is Amazon Prime Day 2020?
Prime Day 2020 begins Tuesday, October 13th at 12:00 p.m. and ends on Wednesday, October 14th at 11:59 p.m. – just over a month before Black Friday 2020 and cyber Monday 2020. However, note: most people leave their vacation shopping by November, so Prime Day is the time to buy if you want to avoid inventory and sales delays and total disappointment.
What is Amazon Prime Day?
Prime Day is Amazon’s answer to Black Friday and Cyber Monday, exclusively for Amazon Prime membership subscribers. The event, which typically lasts 48 hours, offers discounts on everything from household items like coffee beans and diapers to essential tech like iPads and 4K TVs. Offers are published every hour in limited quantities. In other words, this is a first come, first serve matter.
Why did Amazon postpone Prime Day 2020?
Amazon was overflowing with orders when COVID-19 broke out in the US in April. So much so that deliveries of non-essential items had to be given priority. Fast forward to July when Prime Day 2020 was due to take place and the situation had worsened. People had lost their jobs, the infection rate continued to rise, and the retailer still couldn’t keep up with demand despite hiring 175,000 people.
While the infection rate is still high, people are learning to live with the virus and adapt to a new normal. Those lucky enough to still be busy work from home. It’s impossible to leave the house without seeing someone wearing a face mask (friendly advice: you should wear one too) and people now seem ready to go on vacation again just around the corner.
However, spending habits have changed and bargain hunting has quickly become a new way of life for the masses – and that’s why Prime Day 2020 will continue to happen. People need a place to buy must-have items cheaply. If everyone waits until Black Friday and Cyber Monday, when this usually happens, the distribution networks will be stretched thin and the items won’t arrive on time.
Are Prime Day offers only for Prime subscribers?
The short answer is: yes, Prime Day is a shopping event exclusively for Amazon Prime subscribers. It’s entirely possible for new members to get a bargain on Prime Day 2020 without handing over a cent for a Prime Day subscription: simply sign up for a month-long free trial as soon as Amazon Prime takes place for the low, low price of absolutely nothing to participate.
Are other retailers participating in Prime Day?
While Amazon will be the focus of Prime Day 2020, other retailers will also be throwing their hats in the ring. This means that we can expect Best Buy and Walmart to cut prices on big-ticket items like Apple iPads and 4K TVs to compete with Amazon. Just don’t expect them to be completed as Prime Day deals – the branding is exclusive to Amazon.
You can bet that your bottom dollar will find some inventive way to capitalize on the Prime Day name. Maybe we’ll see Best Buy Day or Walmart Day. Some other options are Best Buy’s You-Know-What Day Sale and Walmart’s Blue Arrow Sale. The fact is, no matter how you wrap it up, it will be Prime Day sales – and we as buyers should say hello.
What Prime Day Deals can we expect in 2020?
There’s nothing wrong with Amazon Prime Day deals. During the Prime Days of the past we’ve seen everything from Fire TV Sticks and Keurigs to MacBooks and even 8K TVs for sale at a fraction of their usual price. In short, if you have something in mind and can buy it online, it will likely be cheaper on Prime Day 2020.
Of course, some items are discounted more than others. For example, Amazon’s products are often among the most discounted – the Fire TV Stick often costs half as much. Other must-have products like the Amazon Echo and Amazon Kindle are taking a big hit with the price-cutting sword, as are digital subscriptions like Kindle Unlimited.
Nevertheless, other manufacturers are rushing to accept the price reduction and are offering comparable discounts. Last year’s Prime Day deals offered Apple hardware – from iPads to MacBooks – at discounts of up to 50%. Elsewhere, the Ring Video Doorbell 2 has been reduced by 40%. Instant Pots were another massive discount item with Walmart offering up to 60% off.
With so many retailers attending Prime Day now, it’s difficult to predict exactly what will be on offer. If yesterday’s Prime Day deals haven’t closed yet, it’s fair to say that Prime Day 2020 will give you a discount if you’re looking for something with a screen (if Amazon doesn’t have it in stock, you should be able to find it for sale at another dealer like Target).
Are Cheap Prime Day Deals Too Good To Be True?
For every good deal on Prime Day, there are a dozen bad ones. Because of this, it is important to not only consult an impartial source of buying advice to see if the offering you are looking at is really worth your hard earned money, but also to have an understanding of the tricks retailers are using Get Customers To Think You Are Looking At The Deal Of The Decade.
Most traders view Prime Day as an opportunity to dump stagnant stocks. So most of the discounts are on aging models that people are no longer interested in – and they use immoral methods to beat them up. For example, it may happen that an HDTV is discounted to a rock-bottom price, but nowhere in the upper half of the page does it say that it is only 720p HD.
So what’s the problem? Well, the retailers are technically not to blame here. They reveal all the information they need. But they bury it to trick bargain hunters into taking up an offer without doing their homework. Our point? If a deal is too good to be true, it probably is – even on Prime Day. It doesn’t hurt to do a little research.
Even if you only go to Google to make sure it is the only function you have your heart set on, at least you’ll avoid some disappointment when it hits. We have some better advice though: check out Digital Trends for the best Prime Day deals, where our experts separate the wheat from the chaff and then detail everything you need to know about each product.
Should you shop on Prime Day or Black Friday?
Since Prime Day takes place shortly before Black Friday (and therefore also on Cyber Monday), there is great confusion about when the best time to buy is. Do you pull the trigger on Prime Day and run the risk of the item getting cheaper the following month, or hold back for Black Friday and run the risk of the product being out of stock? The answer ist quite easy.
The fact is that more people are ordering online than ever before. Retailers don’t want to decline orders. They want to earn money and not turn people away at the (virtual) door. Because of this, it’s safe to say that any items that get discounted on Prime Day aren’t much cheaper on Black Friday or Cyber Monday – the margins just aren’t there.
Amazon has assured Digital Trends that items that are discounted on Prime Day won’t be cheaper on Black Friday and Cyber Monday. On Prime Day, products will be cheapest year-round – and it won’t just be high-end electronics. The retailer also announced that it is shopping for everything from coffee and diapers to festive decorations and skin care products at special prices.
Products like laptops and televisions have blown off shelves year-round. We recommend buying on Prime Day, as well as gifts or other items that may be in demand, such as instant pots. Decide to wait until Black Friday and the chance it will arrive before Christmas goes out the window as both retailers and manufacturers are struggling to meet the sheer volume of orders.
For Apple products, you can check out our iPad price predictions and Apple Watch price predictions for 2020.
Digital Trends can earn commissions on products purchased through our links, which supports the work we do for our readers.