This week, we continued our NR30 series, highlighting the leaders of the augmented reality industry by highlighting venture capitalists and strategic corporate investors.
Fittingly, AR's investments made headlines this week as Magic Leap became a mesh computing company that could facilitate the development of Magic Leap's hardware, and Snap CEO Evan Spiegel told his employees that Augmented Investments Reality, including future hardware, will be a priority for 2019. In addition, entertainment companies Sony Pictures, NBC Universal and Warner Bros. continued to rely on augmented reality as a way to squeeze a little more juice out of its intellectual properties.
Disney CEO Bob Iger Headlines AR Investment Leaders by 201
If there is any doubt about the future of the AR industry, it does not seem like many venture capitalists or corporate investors are sharing this doubt. According to Digi-Capital, at the end of the first quarter of 2018, investors are pouring in a record $ 3.6 billion over 12 months.
Overall, the investors of the NR30 not only supply the financial fuel driving the augmented reality industry; They also sow the business world with the underlying framework to support a historical paradigm shift that can be greater than any technology before it. These early AR investors understand that the time to invest has come before the new AR reality is evident to the rest of the investment community.
The industry does not exist without investors. These are the AR financiers who point the way …
REALITY BITES : On AR investment, VueReal micro-LED display manufacturer received $ 8.5 million from Sustainable Development Technology Canada (SDTC). The funds will enable the company to undertake a $ 26 million project that involves expanding its team and opening a new manufacturing facility.
Magic Leap Acquires Computes and Its Mesh Computing Platform
Magic Leap's Latest Business Step Could Lead This has significantly improved the performance and headset design of the Spatial Computing Platform.
On Friday, Magic Leap announced the acquisition of Computes, Inc., which is developing a decentralized and distributed mesh computing platform. Using a blockchain-based peer-to-peer network, Computes can leverage unused compute capacity from unused computers around the world and leverage computational power to accomplish the heavy work required for mesh computing.
Read on to learn more about the […] acquisition and what it means for the future of Magic Leap's augmented reality platform, then read on about partnering with Brainlab to create Magic Leap devices as a medical imaging solution
REALITY BITES : Web-based AR experiences have the potential to further AR's growth by enabling online merchants to adopt the technology and integrate it into their websites. Alexander Borodin, co-founder of VT Labs and full-stack web developer, explains how easy it can be to implement AR Quick Look, Apple's flavor of web-based AR, in a Shopify store
Snap & # 39; s Near-Term Plans Involve Investments in AR Hardware
In a leaked company memo, Snap-CEO (and NR30 member) has made clear to Evan Spiegel that the future of the company is not just augmented reality, but hardware as well AR experiences possible.
In other words, Snap definitely plans to enter the Smartglasses game.
In the memo, Spiegel emphasizes leadership in augmented reality (as well as profitability) as one of the key vectors by which the company will achieve its goals short-term goals. These include "Investing in Spectacle hardware as an enabler of our augmented reality platform."
Read on to find out how [Augmented Reality] is driving growth for Snap 2019 and beyond …
REALITY BITES : Snapchats AR Archenemy, Facebook, announced this week The Camera Effects AR platform is now called Spark AR. In addition, the company plans to extend the availability of the platform through a closed beta version on Instagram.
Ghostbusters targets AR Gaming Throne by Pokemon GO
Location-based AR game Ghostbusters World is sneaking closer to the start, and Developer FourThirtyThree has some new gameplay footage and a trailer published to capture the interest of the living.
As already indicated, the game of Sony Pictures and franchised janitor Ghost Corps is generously missing from location-based AR standard carrier Pokémon GO, while gameplay unfolds its own effect.
Read more about the game and the potential of popular media concessions to follow in the footsteps of Pokémon GO's …
REALITY BITES : Speaking of Pokémon GO: The developer of the game, Niantic Labs, encourages Players of Pokémon GO and Ingress […] to celebrate the 50th year visit trails and rivers in the US Anniversary of the National Trails and Wild & Scenic Rivers Acts. Players can receive a memorial stone in honor of their participation by the end of the year.
Every Friday, Next Reality gives an overview of the latest headlines in the financial world of augmented and mixed reality. This weekly Market Reality column includes financing announcements, mergers and acquisitions, market analysis and the like. In previous issues of Market Reality, you'll find more news that you may have missed.