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Do not fall for the Prime Day hype unless you deserve it

Surprise! The Fire TV deal is good, but not the best ever. With CamelCamelCamel, you can check the price history of all Amazon products to see if this is really the best deal.

Screenshot by Rick Broida / CNET

Amazon Prime Day – that's two days this year, July 15th and 1

6th – will attract tons of shoppers looking for prizes for tens of products available on Black Friday in July. But here's the thing: while there are certainly some solid bargains, it is a mistake to assume that every business is the best deal.

For example, Amazon is currently promoting some pre-prime day sales, including a Toshiba 43-inch 1080p Fire TV for $ 179.99. That's a whopping $ 120 less than the list price, and since it's a prime day deal, it must be the best price ever, right?

Not quite: According to CamelCamelCamel, an Amazon pricing monitoring tool, this year's TV has been sold twice for $ 179.99 this year. And it seldom sells at full list price; Mostly it ranges between $ 200 and $ 230.

Meanwhile, Amazon recently sold the Amazon Echo Smart Speaker for $ 65. That was $ 35 less than the regular price and an all-time low for this model. It remains to be seen if the price on Prime Day will be even lower (I guess it's $ 60 at best), but all of this raises an important truth: do not just take this Prime Day pricing is the best pricing.

In fact, it's easy to get caught up in the FOMO, just like Black Friday – the idea that every single item is offered at an absolute low price, and if you do not understand it now You no chance anymore.

Likewise, it's easy to forget that there are other stores and that they pull out all the stops to beat Amazon in their own game. For example, eBay just announced its plans to stage the Prime Day with a big own sale, and Target will deliver its response to Prime Day during the same period from the 15th to the end Start July 16th.

My advice: Search, sure, and if you see something on your grocery list that's for sale, be sure to grab it.

First, check the price history. As mentioned above, CamelCamelCamel can show you at a glance if the price is even lower. (Some of CNET swear by the site and I'm a big fan of the browser plug-in.) And if it's a pretty mainstream product, check out stores like Best Buy, Target, and Walmart, whether you have reached it or even beaten.

Now in the Game:
Look at this:

Amazon Prime Day 2019: Everything You Need to Know


Originally posted on June 12, 2018.
Update, June 26, 2019: New information added.

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