Escape rooms, these real-life jigsaw puzzles that challenge teams to solve a puzzle and gain their freedom from a locked room, are all the rage right now. But augmented reality games like The Lockdown could make them obsolete.
The Lockdown version, now available through the App Store and Google Play, transports players 10 years into the future, where cryptocurrency became the standard monetary asset that a hacker has caused. From the point of view of a cyber forensics analyst, players must examine clues such as videos and scraps of information to locate the hacker.
The game is played via a virtual "Holodesk" workspace reminiscent of those by the movie Minority Report as well as in some respects via interfaces to the HoloLens and Meta 2. The futuristic surface anchors the player's environment via ARKit or ARCore, while the word is flipped around these days, it's one of the most immersive mobile AR games that I've touched since the launch of ARKit.
But what if I told you that this game was actually launched to attract IT professionals who are very working real European bank? The action is condensing
"Demand for digital talent has increased tremendously in recent years and we have invested to be relevant to this target group as a bank," he said Maarten Bokhoven, Head of Employer Branding at ABN AMRO. the Dutch banking company behind the mobile game, sent in a statement to Next Reality. "It takes a strong approach, innovation is extremely important to us, and IT professionals face fundamental challenges and social implications – all of which are elements that also appear in The Lockdown."
The game was released at The Next Web Conference last week in Amsterdam with a dramatic Blackout during an announcement by the conference's founder started Boris Veldhuijzen van Zanten and a video of the game's hacker villain. The participants were then able to download the game directly via a QR code.
The concept was developed by the digital agency Code D & # 39; Azur, with enthusiasts of the Amsterdam Beurs van Berlage providing the puzzle format.
"As an IT expert, you are faced with sophisticated digital innovations, but not necessarily as IT professionals perceive them," said Jeroen Thissen, Creative Director at Code D # 39; Azur. "That's why we had to come up with something that sets us apart from others, knowing that these professionals love challenges and are interested in technological innovation." We combined that in the app, ABN AMRO has given us the confidence to develop the escape area . " We are very happy about it.
Developing a Mobile Game as a Solution A practical business problem seems to be a surprisingly unique approach for a bank, but it is not necessarily a new approach The concept of gamification has gained increasing popularity in recent years in order to educate or reach the public and achieve business goals.
Despite the motivation of ABN AMRO, the bank is given credit to us to give a taste of the future of AR games as immersive storytelling in a game that is available today.