At its F8 developer conference in 2016, Facebook was captured with a roadmap calling for the integration of augmented reality in Oculus within 10 years. Now it seems Facebook is accelerating these plans.
Based on recent job openings, Facebook's Oculus subsidiary is looking for a product design prototype for AR experiences and a product designer for the AR platform. Both posts begin with the same boilerplate to convince contestants to join the team that will "define wearable AR experiences for Facebook."
"Augmented reality will change our lives just as radically as personal computers and smartphones," states the postings. "With AR glasses, you can transcend space, create objects and devices, and enhance your senses, memory, and perception."
In addition, Oculus is looking for a Marketing Strategy and Operations Manager who manages the respective AR / VR teams in the Menlo Park headquarters of Facebook.
Positions are just the latest sign that Facebook is accelerating its push into AR hardware. Earlier this year, Facebook and Ryan Cairns made an important contribution to Google's AR products to take over the portal team. Rafa Carmargo took over the portal team to lead the AR / VR team.
And in 2018 Facebook was hijacked by Google Product Manager Nikhil Chandhok to oversee Spark AR for its Facebook, Instagram and Messenger mobile apps.
When Facebook launched the portal last year, it was officially incorporated into the AR hardware market, as the video communication product Spark AR supports camera effects. Based on the patent applications of we know that Facebook is at least researching and developing for AR Wearables in progress. Even the development of a language assistant by Facebook indicates a functionality that is crucial for the interaction between smart glasses.
Between takeovers, hiring patterns, and Stepping Stone products and software, Facebook seems to be on a similar path to Apple's AR smart glass development.
The perception of the two companies in public, however, is practically an antagonist. Apple is a beacon of privacy, as far as consumers can trust them enough to use an Apple credit card. Meanwhile, Facebook is in a controversial controversy over the handling of customer data. The leaders of both companies, Tim Cook and Mark Zuckerberg, have even barbed it.
When it comes to sharing your view of the world with another company, who would you choose? It looks like we'll find out soon.