Google is an advertising company at heart, but has been focusing more and more on its hardware game for some time now. Fossil today announced plans to sell its $ 40 million smartwatch technology to Google.
While the details of the sale are still very small, the path is pretty clear: Google wants what Fossil Wear OS wants to support. Fossil was one of the few companies that consistently released good Wear OS devices. The latest was one of the few that is currently using the new Qualcomm Snapdragon 31
The sale, however, is more than that, as Fossil apparently has a secret smartwatch junk in development. That was probably enough to push Google over the edge and offer the purchase of the technology, and Fossil was happy to make a deal.
This could potentially lead to a long-priced but never-before-seen Pixel Watch wearing Wear OD Lovers have craved it since the whisper of such a product first dried up. Of course, this is not a guarantee, but with the acquisition, it seems more likely than ever.
So what happens to Fossil's Smartwatch releases? That's not very clear, but the company says it will "continue to grow wearables alongside Google," whatever that means. All in all, Google not only gets Fossil's secret technology, but also a small group of its employees for that dollar. Hopefully this will work for the company as well as buying part of HTC.
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