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Home / Tips and Tricks / Magic Leap dominated Investment & Innovation in 2018, while New York Times retains its AR Media Presidency «Next Reality

Magic Leap dominated Investment & Innovation in 2018, while New York Times retains its AR Media Presidency «Next Reality



The augmented reality industry has a bright future based on innovation and growth, but that does not mean that we can not look back on the year-end to see what the industry has achieved from a business perspective.

Magic Leap and Niantic, the industry's startup unicorns, returned to the list of top augmented reality investments for 2018. However, Magic Leap resigned when another AR company claimed first place. When it comes to innovative products, the company AR from Plantation, Florida, is not disputed. Niantic is also among AR's innovations for 2018, but in a way you might not expect.

In the economic news, one of the investors of Magic Leap, AT & T, is using its strategic sponsorship to make a big movie franchise a promotional boost, while the New York Times once again proves that it's traditional Leading news company in the introduction of AR.

Epic Games, Magic Leap and Niantic The AR Investment of the Year 201
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Last Year The real estate investments were impressive. And by 2018, the dollar's flow towards AR has not diminished, as venture capitalists and strategic investors continue to aggressively finance AR startups at a rapid pace.

And while technology still does not achieve the mainstream outbreak, this is what financial world analysts and the media are looking for, as an expert recently stated, revolutionary technology is a long game.

Let's take a look at the top companies that persuade investors to bet on a long-term investment in AR …

Image from Unreal Engine / YouTube

REALITY BITES: While analysts expect the global Internet of Things (IoT market) to surpass the $ 11 trillion (one T) mark by 2025 , is the augmented reality technology that enables businesses to truly unlock the data generated by connected devices. Joe Biron, IoT's Chief Technology Officer at PTC, and Jonathan Lang, senior business analyst at the same company, are investigating AR applications for connected devices in the enterprise.

Magic Leap is the largest of the innovative AR products [19659005Intheyearof2018gingAugmentedRealityvomvagenpromotionalinterestingthingsimproveddrawndevelopmentsinSoftwareandhardwareprovingthatevaluablecompactingisindeedthefuture

Traditional mobile apps on smartphones caught the attention of users in desktop computing chugged with the fumes and VR saw a few ups and downs, but could mostly be somewhat relevant stay. By far the most exciting development this year in this area, however, was AR.

With this in mind, we decided to take a quick look back and highlight some of the best innovations that point to the future of AR. ..

REALITY BITES: From the perspective of the AR, Snapchat saw a pretty good year in 2018, bringing several new products, features and platforms to market during the year. However, the remainder of Snap, Inc.'s business suffered from a decline in user growth, key executives declining, and stock price declines. What better time than now for the Wall Street Journal to examine CEO Evan Spiegel's leadership style in less than flattering details.

AT & T Partnership with Magic Leap Bears Fruit with Potterverse Experience

Despite less than glowing reviews from critics, the latest installment in the Harry Potter spin-off film series Fantastic Beasts: The Crimes of Grindelwald at the box office.

Now it helps to build on The Magic Leap One gives the film another advertising support from Augmented Reality.

Read more about the AR promotion and learn how to experience magic for yourself …

Market Reality: Magic Leap Dominated Investment & Innovation in 2018, New York Times Media Leadership Retains ” width=”480″ height=”480″ style=”max-width:532px;height:auto;”/>

Image of Magic Leap / Twitter

REALITY BITES: Magic Leap Continues Drive Hard For Those To Reach For The Favor Of Developers And To Persuade Apps to create Magic Leap One. This time, the company is sponsoring the Reality Virtually Hackathon, which will be held January 17-21, 2019 at the MIT Media Lab. AT & T, Microsoft, Samsung, Alienware and WayRay (with the new True SDK) are also sponsoring the event.

The New York Times receives a leading news contest

Last Friday, The New York Times publishes "It's Intermission for the Large Hadron Collider," an interactive story to readers A virtual tour through the Large Hadron Collider at the European Center for Nuclear Research (CERN) in Switzerland and his most famous discovery, the Higgs boson, explores.

Using augmented reality, readers can now see one of the particle collisions that proved the existence of Higgs bosons and bring the Nobel Prize to the team. Using the surface tracking features of ARKit and ARCore, the app projects the 3D collision data of the Atlas Collider, as it did on June 10, 2012.

Learn more about the experience of AR and how the Times rose to the top of AR journalism practice in 2018 …

Images by Tommy Palladino / Next Reality

REALITY BITES: We've created a new section on Next Reality that brings all the news together in the Augmented Reality business. So if you are looking for news on investment, arrivals and departures of executives, market analysis and the like, have a look at our AR Business section!

Every Friday, Next Reality reviews the latest headlines from the financial side of augmented and mixed reality. This weekly Market Reality column contains information on funding announcements, mergers and acquisitions, market analysis and the like. In previous editions of Market Reality, you'll find more news that you might have missed.

Cover picture about Magic Leap / YouTube


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