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Home / Tips and Tricks / Magic Leap One makes a startling appearance during the World Cup TV show Magic Leap :: Next Reality

Magic Leap One makes a startling appearance during the World Cup TV show Magic Leap :: Next Reality



Magic Leap appears in the strangest places. Last week, right at the start of World Cup fever, the Magic Leap One appeared on a Brazilian TV show for some reason.

Worn by show host Tiago Leifert, a popular TV presenter in Brazil, we not only clearly see the Magic Leap One, but the host also seems to have connected it to the hip-mounted Lightpack module. On one side of the device you can clearly see a large white label, as it is usually attached to a demonstration unit.

TV Channel On Air Picture / YouTube

Unfortunately, the entire show is in Portuguese, and since the video has no subtitles and we do not speak Portuguese, that is It's difficult to fully understand what's going on during the show.

But right at the beginning, after the release of the Magic Leap One, a trio of animated characters appear in front of the host. The characters, two bears (because the World Cup is in Russian, of course) and one who looks like Brazilian pro footballer Neymar play in the middle of the TV studio while the host is speaking.

It's Not Clear If this is Augmented Reality content designed for the Magic Leap One, or just TV graphics to convey to the audience what AR is? (It seems like the latter, but we can not be sure.)

Image from TV channel On Air / YouTube

We have so many questions [19659002] Why was the first live TV debut of the Magic Leap One on a relatively obscure (at least international) Brazilian program? Is this in some ways telling viewers what the Magic Leap One will look like? Did anyone just get involved in a World Cup frenzy at Magic Leap and decide to earn some cool international points by turning off the device on a TV show?

Or was this just a rogue developer with early access to the device against Magic Leap's notoriously strict guidelines when it comes to showing the device in public?

Most importantly, is anyone at Magic Leap in trouble now?

The good news is that this is another indication the long-awaited device is actually about to be sold. Soon the mystery of Magic Leap will be revealed and we will find out if the Magic Leap One is really as amazing as many have claimed.


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