Online shopping giant Shopify literally can not wait for ARKit 2.0 to arrive on iOS 12 this autumn to implement its latest augmented reality feature.
This week, the company began giving users the ability to test Apple's AR Quick Look Tool, which displays 3D content in augmented reality. Currently iPhone and iPad owners using the beta version of iOS 12 can try the feature through Shopify's Magnolia webshop to see how fast and smooth the AR Quick Look is. You can also see some examples of how the tool works through Apple's AR Quick Look Gallery.
The feature is partly due to the new USDZ specification, the file format based on Pixar's Universal Scene Description protocol Apple with ARKit 2.0 on iOS 12 takes over. The file format makes it easy for customers to share AR experiences (not just pictures and videos of the content).
The goal of Shopify is to enable retailers to augment their web stores with augmented reality, rather than developing mobile apps and persuading customers to download those apps. On the Shopify platform, images containing USDZ files associated with them on retail websites are marked with an ARKit badge indicating that the item pictured can be viewed in augmented reality.