The list of Augmented Reality investments over the past year has been impressive. And by 2018, the dollar's flow towards AR has not diminished, as venture capitalists and strategic investors continue to aggressively finance AR startups at a rapid pace.
And while technology still does not achieve the mainstream outbreak, this is what financial world analysts and the media are looking for, as an expert recently stated, revolutionary technology is a long game.
"When I got my first computer decades ago, I got it in my office, I learned how to use a computer in the office, I did not take it home years ago before I hear anything I come home with, these headsets, those glasses that have improved the reality, are more likely to start from a business-to-business standpoint, "said Larry Jones, CEO of Blackthorn Media (and former TV country) in an interview with CNBC.
"We already see it in the oil industry, we see it in the medical industry, we see it in the real estate industry, it is revolutionizing education, the high-end education in the oil industry like never before. that's real savings, and that will ultimately move to the consumer. "
Let us look at these forward-looking words to the top companies that persuade investors to bet on long-term investment in AR.
The ad is a key component of Smartglasses and AR headsets, and investors continue to drive funding for the sector. WaveOptics, Inc. won a $ 16 million Series B Series in 2017  after gaining a $ 26 million Series C round in December to expand operations. The goal was to enable hardware manufacturers to deliver smart glasses to consumers at a cost of $ 600 at the end of 2019.
CTRL-Labs Interested in Google Ventures and the Alexa Fund, in May raised $ 28 million for its neural interface technology. CTRL-Labs' technology is facilitated by lightweight skin contact sensors that act as central nervous system interception signals, intercepting brain signals destined for the fingers and their joints. The technology could be a key component of the AR interfaces of the near future.
Varjo procured in October, $ 30 million, mainly due to the strength of its human-eye resolution VR / AR headset for engineering and other features that require precision images. Atomico led the Series B round, with Next47, the venture arm of Siemens, and the existing investors EQT Ventures and Lifeline Ventures, which were also included in the round of financing.
# 7 – Ubiquity6 ($ 37.5 million)
This AR cloud company has funding in the Year 2018 well dived. In March, the startup launched a $ 10.5 million round sponsored by Google Ventures and others. Ubiquity6 followed suit in August with a $ 27 million round of benchmark and index ventures.
In One of the More Interesting Contributions, Mojo Vision Contributed $ 50 Million to Its "Invisible Computing" Technology with Shanda Group, Khosla Ventures, NEA, Fusion Fund, Liberty Global Ventures, 8VC, Dolby Family Ventures, AME Cloud Ventures, Open Field Capital and others involved. The startup has not revealed what its product is, but it has so far promised hands-free calling without smartphones, tablets or "other devices".
# 5 – WayRay ($ 80 million) In September, WayRay, automaker with augmented reality display, drove home $ 80 million in a Porsche-led Series C financing round, along with the participation of Hyundai, the Alibaba Group, China Merchants Capital, JVCKENWOOD and a consortium of sovereign wealth funds from Russia, Japan, Saudi Arabia, Kuwait, the United Arab Emirates and Bahrain. In comparison, WayRay only paid $ 16 million in a Series B round in 2017.
Nr. 4 – Rokid ($ 100 million) [19659009InthewakeofanexpansionintotheUSmarketRokid acquired a $ 100 million series in January with the participation of Credit Suisse, IDG Capital, and CDIB Capital, led by Temasek Holdings. The funding news came just days after Rokid unveiled its consumer-centric smart glasses, vocal-enabled Rokid Glass, at CES 2018.
# 3 – Niantic ($ 200 million)
Pokémon GO developer Niantic reportedly took another $ 200 million, led by venture capital firm IVP, which also included Samsung Electronics and aXiomatic Gaming. The new cash flow seems to be fueled by the momentum of Niantic's location-based AR gaming and the development of its new AR cloud platform, the Niantic Real World Platform. Niantic previously worked within Google's borders and was hired as an independent company in 2017 prior to its spin-off.
In a sequel to the Series D round of financing, which brought the company $ 502 million in October 2017, Magic Leap released in March another $ 461 million, led by the Public Investment Fund (PIF) in Saudi Arabia. The well-funded Augmented Reality Unicorn has raised more than $ 2.3 billion in aggregate, which is not part of AT & T's strategic investment for an undisclosed dollar in its Series D round.
# 1 – Epic Games ($ 1.25 Billion)
Epic Games rallied in October $ 1.25 billion financing round from KKR, ICONIQ Capital, Smash Ventures, aXiomatic, Vulcan Capital, Kleiner Perkins and Lightspeed Venture Partners. While investors will certainly override Epic's cross-platform Battle Royale sensation Fortnite, Epic's Unreal Engine also competes with Unity as the leading 3D development platform for AR apps. As the market for AR apps grows, the demand for AR software development tools will increase to the same extent.
Honorable Mentions: WaveOptics and Varajo were not the only AR display manufacturers to fund [$ 25 million] in 2018 with DigiLens, Avegant ($ 12 million) and LetinAR (USD 3.6 million) also attract investors. A particularly interesting company, which should be considered in 2019, is the conference group SPatial (8 million US dollars). Although two Google-supported companies working on AR cloud solutions reached the top 10, Blue Vision ($ 14.5 million) with a start-up made its way through the acquisition by Lyft. Augmented Reality virtual reality companies could continue until 2019 as resolution games ($ 7.5 million) and vTime ($ 7.6 million) attract the attention of investors, by focusing their business models on AR.
Compared to the 2017 edition, companies ranked higher in the top 10 AR investments in 2018. WaveOptics, the No. 10 on the two lists, achieved a round of financing that was $ 10 million higher than last year. Overall, however, the dollar values are slightly lower than in the previous year. For example, the $ 200 million Niantic raised last year was good enough for the number five on the 2017 list, but the same amount raised in 2018 is only the third highest on the list. Ultimately, however, the investment community is showing that their enthusiasm for AR is growing and likely to continue until 2019 and beyond.
Do not Miss: NR30: The AR Investment Guide from 2018