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This is how MoviePass – CNET works



MoviePass was recently on the news – a lot . Already in March, the company's already impressive 9.95-per-month subscription plan fell to $ 6.95 (but then rebounded). About a month later, the terms of use were changed so that you could only watch a particular movie once .

Then, just a few weeks ago, the Unlimited Plan seemed to disappear ] Returning a few days later . More recently, the service has sought to combat fraud by claiming photos with ticket stubs .


Now:
Look at this:

How the crazy $ 10-a-month MoviePass deal works


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Needless to say, this is a volatile company – and some say it can not maintain its current model (one movie ticket per day in almost every US theater). The time will tell.

In the meantime, let's take a look at how MoviePass works – with the understanding that everything can change a lot .

The MoviePass Subscription

  moviepasscard-with-iphone

These are the two key components of using MoviePass: Card and Phone.


Movie Pass

With this letter, MoviePass Unlimited costs $ 9.95 a month. It entitles you to a new movie (remember, you can not use it to see Deadpool 2 30 times as much as you want) every day.

"Regular" MoviePass "(a new addition) costs $ 7.95 a month and lets you watch three movies a month, including a three-month trial of iHeartRadio All Access.

After signing in, you will receive a MoviePass card by post, which is a genuine debit card used to purchase your ticket (see "How to get tickets" below).

What you can see

MoviePass is always suitable for any movie – but you can not watch the same movie a second time.

Also, you can only access 2D screenings – no 3D, no D-Box, no Imax or anything else that costs more than the price of a normal ticket, you can not just pay the difference, MoviePass works with straightforward, no-frill 2D movies and that's it.

Where to look

The good news: MoviePass supports over 91 percent nationwide he cinemas. If you scroll down the home page of the company, you can enter your zip code for a list of nearby theaters that accept them.

Theoretically it should work almost everywhere, because it's a debit card that works like this: well, a debit card. But there are exceptions, notably [10459005] 10 AMC theaters that dropped MoviePass in January . (The two well-known companies do not understand .)

How to get tickets

Once you have received and activated your MoviePass card, you can sign in to the same named app for Android and Android iOS , In this app you will visit theaters and shows as you would for example with Fandango .

would do. Then just go to the theater. Once you're within 100 yards, use the app to activate your MoviePass card, and then use this card to buy your ticket. However, there is only one ticket – there is no plan for couples or family plan.

Another option that MoviePass still does not offer is the right to pre-sale. You must get your tickets on the same day as the show, so do not forget to jump for an early demo of Solo .

However, MoviePass works with some theaters that offer e-ticketing, which means you can buy your ticket directly from the app and choose your seat. Once you have completed the transaction, you will receive a barcode that is good for recording in the theater.

Will not MoviePass go bankrupt?

That's the million dollar question. If you pay $ 9.95 a month but use MoviePass for eg $ 50 in tickets, there's no way the company can survive. However, it is planned to generate additional revenue from the sale of data – and not just general moviegoer data, but details of your viewing habits .

Before you go out angry, remember that this is pretty much as usual these days. Netflix collects subscriber data. Google collects user data. Are you interested in someone finding you like cheesy rom-coms?

It's up to you to decide. Whether the MoviePass is sustainable, remains to be seen. Surely the company has experienced some remarkable growth pains in recent months.

If you're already a MoviePass customer, what do you think of this service? Share your thoughts in the comments.

Editor's note: This entry was originally published on August 16, 2017 and has been updated with new information

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