American retail is becoming increasingly tied into huge corporations. Amazon rules online business, while Walmart’s commitment to low prices and ubiquitous stores allows competition to dominate even as in-person shopping declines. Now the two are going against each other: Walmart + is the retailer̵
Walmart + costs customers $ 98 per year or $ 12.95 per month if you have an ongoing subscription. With this fee, you get free same-day delivery on a selection of 160,000 products, 5 cents off gasoline at Walmart’s increasingly featured Murphy USA gas stations, and the ability to check out of a Walmart store without a checkout by adding your purchases to the Scan the store’s app.
In terms of sheer competition, Amazon Prime beat Walmart + despite the fact that the price of Amazon Prime has increased and delivery within two days has become less and less reliable. Among other things, Amazon has invested enormous amounts of money in branded platforms such as Prime Video and Prime Music, free games on Twitch and even discounts on products from the Amazon subsidiary Whole Foods.
But Walmart is a force to be reckoned with in American retail. With 4,700 Walmart stores serving as de facto distribution hubs, many in smaller cities that cannot reach services like Amazon Fresh, the company has become immovable in the retail landscape. If Walmart continues to add services to Walmart + – and there are plenty of incentives to do so – this competition could get a lot more compelling.
Source: Walmart via Android Police